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Partner Research for Latin America
The Spanish saying still rings true: “Dime con quién andas y te dire quién eres.” Who we do business with reflects on our brand—not to mention overall performance. But companies struggle to find the best local partner in LatAm because they did not take the time to consider a wide pool of options or failed to conduct adequate due diligence on their choice of partner.
After 25 years in the region, Americas Market Intelligence (AMI) has developed a 6-phase partner research approach specifically customized to Latin America. We’ve applied it with great success in finding LatAm partners of all types, whether it’s distributors and agents, joint venture partners, acquisition targets or suppliers. With AMI’s modular approach, clients can in-source or outsource any of the phases without compromising the end result.
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