RECALIBRATING YOUR ROADMAP
Our deep LAC experience and senior advisory perspective provide the clarity needed to choose where to focus, where to invest, and where to pull back.
The Struggles of Strategic Planning Research for Latin America
Regardless of the region, strategic planning can quickly be derailed, due to:
- Power dynamics that elevate some leaders’ ideas over the company’s goals
- Internal tensions that spur false consensus from teams or mute fresh perspectives
- Lack of time to research critical market trends, which weakens decision-making
- Difficulties in gathering and reconciling input from busy leaders that make the process torturous and muddled
In Latin America these built-in burdens can become heavier because reliable market data is difficult and costly to source, there are multiple stakeholders in multiple business units with competing interests, and companies may lack an industry-wide perspective to contextualize whatever data they manage to gather.
AMI clears these obstacles by combining strategic data with strategic guidance.
Review Case Studies
for LAC strategic planning research.
Turning Viewpoints into a Vision
In many cases, the CEO or Latin America president is who hires us for strategic planning research, since they recognize the importance of building consensus to obtain support from all key stakeholders.
We start by interviewing country managers and other leaders about their recommended ideas and plans for the company, later combining this with our own deep research to show whether the data supports these ideas. This all ends up in materials that we develop for a 2-day strategic planning workshop.
The workshop brings together the company’s top leaders and divides them into small groups. AMI’s team facilitates discussions with the groups to guide them in evaluating all of the ideas and voting on them. We organize the groups strategically to represent diverse points of view, combining country managers with product managers and functional leaders.
Coaching Consensus
Within two days, through group analysis, debate and consensus building, your team will short-list those initiatives that are the best fit for the company’s growth in Latin America over the next few years.
Together, mixed teams will develop broad action plans to fulfill each winning initiative, and volunteers will sign up to help steer the process of implementation, committing key individuals to the success of each business idea.
This final step is what crystallizes the idea generation and debates into an incisive strategic plan that will realize the company’s objectives.
