“When America sneezes, Latin America catches a cold”
In this article, we provide insights into four countries in Latin America that can be labelled as ‘frontier markets’ for travel insurance and assistance providers.
Brazil, Mexico, Colombia, and Argentina contain two-thirds of Latin America’s 650 million inhabitants and are perhaps the most noteworthy markets for travel insurance and assistance providers. [...]
88% of Latin American travellers now see travel health insurance as essential to their travel plans
Descubra cómo aprovechar las preferencias de usuarios de internet en Latinoamérica a través de 6 tácticas estratégicas de marketing digital.