AMI experts conduct webinars about Latin America to offer insights to professionals and also as part of thought leadership initiatives for clients.
Americas Market Intelligence (AMI)
Webinars are a helpful way for AMI practice leaders to synthesize their extensive market research and intelligence for Latin America with the presentation abilities derived from their work as speakers at events focused on Latin America. The webinars below offer LatAm market insights for payments, logistics, healthcare and consumer services, along with regional/market forecasts and analysis of disruption in Latin America, among other topics.
Latin America Payments: 6 Megatrends for 2021
February 4, 2021
A look at the gigantic shifts underway in the Latin American payments market
In this webinar, AMI’s payment team examined in detail the 6 megatrends they foresee to occur in the region, such as instant payments displacing cash, debit becoming top of wallet, the disappearance of the “unbanked” in Latin America, the rising dominance of contactless payments, mass SME digitization and bank-as-a-service outpacing open banking in Latin America. The rich array of data and analysis will serve as a powerful resource to help banks and financial services companies refine their strategies and approaches in 2021 and beyond.
Thought Leadership in Latin America
January 21, 2021
A guide to developing strategies and optimal execution of thought leadership content
In this workshop, AMI leaders define thought leadership (distinguishing it from advertising and content marketing), then explain why it can be effective strategy for Latin America. They also offer advice on how to develop a strategy for effective thought leadership and explain how to best execute different forms of thought leadership, such as blogs, whitepapers, videos and more. The workshop covers not only writing and design, but also organization, best-performing content formats and also features tips on how to successfully market thought leadership content in Latin America.
December 4, 2020
The results of a new study that identifies the characteristics and approaches of the most innovative companies in the LatAm payments sector
In this webinar from Visa’s LAC Innovation Center and Americas Market Intelligence, Vanesa Meyer—Head of Innovation and Design for Visa’s LAC Innovation Center—and Lindsay Lehr—Director of the Payments Practice at Americas Market Intelligence—discuss the results of a new study focused on how financial services companies in Latin America are driving innovation. This data-packed presentation covers a wide range of aspects of innovation practices, ranging from use of agile methdology and machine learning to use of open APIs, partnerships with startups and use of different payment technologies, such as biometrics, contactless, digital wallets and more.
Principais tendências na indústria de pagamentos no Brasil em 2021
30 de outubro de 2020
Analisando as tendências no setor de pagamentos do Brasil que dominarão 2021
Este webinar gratuito explorou várias tendências chave de pagamento com o intuito de preparar os profissionais brasileiros da indústria para 2021. Os insights ue a equipe da AMI compartilhou neste webinar foram adquiridas ao longo de 20 anos de experiência, somados a mais de 400 estudos de Mercado conduzidos no setor de pagamento. Entre os principais tópicos cobertos por este webinar foram: • A movimentação dos neobancos para uma oferta completa de serviços: como isso irá afetar os bancos tradicionais? • A enorme digitalização dos pagamentos impulsionada pelo coronavoucher irá se tornar permanente? Ou esses novos consumidores digitais irão voltar a usar dinheiro? • Como o Pix irá impactar o uso de boletos, e o que os emissores e adquirentes devem fazer para maximizar as oportunidades que surgem com esse novo sistema P2P? • Quais são as futuras implicações do crescimento da popularidade dos meios de pagamento sem contato no Brasil? Essa adoção dos pagamentos sem contato traz benefícios ou disrupção? • Qual será a nova definição para “fidelização do cliente” no ecossistema de pagamentos brasileiro?
2021 Latin America Forecasting Forum Highlights
September 24, 2020
A detailed look at what lies ahead for LatAm in 2021 and beyond, including the return to normalcy post-COVID, key challenges, 5 important trends and more
This video offers a brief summary of what we covered in our Forecasting Forum, including an analysis of when we expect the COVID crisis to wind down, how marketers need to take further advantage of the e-commerce boom through hyperpersonalization, opportunities for the payment industry to make the conversion from cash stick, where medical equipment manufacturers will see growth in 2021, areas of growth for logistics companies in 2021, possible political challenges due to COVID and fiscal constraints, and much more. However, if you’re interested in obtaining the complete 3.5-hour analysis along with presentation slides, please click here.
Gold at $2,000 per Ounce: Risk vs. Opportunities
September 2, 2020
An analysis of the array of risks that could present themselves if record gold prices are sustained
In this webinar, AMI Managing Director John Price is joined by Terry Heymann, CFO of The World Gold Council, and Augusto Cauti, former Deputy Minister of Mines in Peru. The panel’s discussion centered on the risks that could be spawned by the recent rise in gold prices to $2000 per ounce, including local community risk, illegal mining, political risk, security risk and more. AMI also highlighted the crucial importance of market intelligence and monitoring jurisdictions to identify risks more quickly and efficiently so that miners and investors can avoid, manage or mitigate them more effectively.
Cost Cutting During COVID-19 in Latin America
August 5, 2020
How strategic cost-cutting can re-invent your company, not simply shrink it
The economic havoc wrought by COVID-19 is likely to lead to cost-cutting by companies. This webinar from Americas Market Intelligence (AMI) focuses on strategic cost-cutting strategies that companies operating in Latin America can employ. Rather than focus on conventional approaches such as reducing head count, AMI’s practice leaders share other ways that companies can reduce their costs that will help companies grow, not shrink, and position them strongly after the COVID-19 crisis passes. The approaches involve tactics that can be applied by financial services companies, logistics firms, consumer goods/services companies and more.
The New COVID Consumer in Latin America
June 25, 2020
The changing preferences, behavior and purchase intent of Latin American consumers due to the coronavirus crisis.
In this webinar, AMI shares the results from a recent study of more than 2,000 consumers in Brazil, Mexico and Colombia. Conducted in a little over a week, this study not only offers marketing professionals insights into Latin American consumer behavior during the COVID-19 crisis, it highlights how experienced researchers can produce quick yet insightful studies to help companies understand rapid changes in the market, given the continual developments in the COVID-19 crisis. Approaches like the one behind The New COVID Consumer in Latin America will be crucial in helping companies adjust and fine-tune their messaging and tactics as needed, while also uncovering new opportunities with their customer base.
The Adoption and Penetration of High-Tech Medical Equipment in Latin America
June 10, 2020
The factors that make a hospital more likely to acquire high-tech equipment, as well as the technology leaders among Latin American hospitals
In this webinar organized by Global Health Intelligence, panelists — including GHI CEO Guillaume Corpart, Matthew Collins of Medtronic and Vanessa Teich of Hospital Israelita Albert Einstein — discuss the factors that drive hospitals in Latin America to acquire high-tech medical equipment, ranging from ultrasound machines and C-Arms to linear accelerators, gamma cameras and lithotripter machines. Using data from GHI’s HospiScope database, Corpart shows the crucial characteristics of hospitals that acquire high-tech equipment, including a breakdown of penetration of different equipment types in the region. He also shares a unique predictive model called TechTier, which uses statistical modeling to indicate the types of equipment that Latin American hospitals in different tiers are likely to have. Medtronic Marketing Manager Matthew Collins covered the two keys to successful technology adoption by hospitals and highlighted some of the best practices to produce optimal results in this area. For her part, Vanessa Teich highlighted factors in acquisition, the challenges to doing so and approaches to facilitate. In addition, GHI unveiled a list of the tech leaders among Latin American hospitals: the institutions that possess the most cutting-edge medical equipment based on data tracked in HospiScope. To wrap up, panelists answered a wide range of questions from the audience.
The Political Fallout from COVID-19 in Brazil, Mexico and Colombia
May 21, 2020
The effects of the crisis on political leaders: good, bad and ugly
In this webinar, the company’s Managing Director, John Price, was joined by a panel of experts to discuss the difficult political challenges facing governments in Brazil, Mexico and Colombia due to the COVID-19 crisis, the ensuing lockdown and mapping out a strategy to re-open. The webinar opens with a detailed look at the impact of COVID-19, including cases and deaths. It also covers the challenges with testing and the importance of understanding the data that’s been obtained. Chile is analyzed as a case study in terms of managing the COVID-19 pandemia, along with a look at cost of quarantines in different Latin American countries. The panel then delves deeply into the coronavirus response in Brazil, Mexico and Colombia, along with the internal conflicts and what to expect as the crisis continues to unfold.
Mining after COVID 19: A Webinar on Rebuilding Sustainable Operations
May 7, 2020
Key risks facing miners in Latin America due to the coronavirus crisis
In this webinar, a group of expert panelists comment on 7 important risks for the social license of miners operating in Latin American jurisdictions in the wake of the COVID-19 crisis, factoring in the effects. Moderated by Dr. Remi Piet, director of the Natural Resources Practice for AMI, the webinar covered macroeconomic pressure, local community risks, political interference, regulatory risk, security risks, infrastructure/labor risks, and reputational risks.
Will Coronavirus Finally Digitize Payments in Latin America?
April 30, 2020
Overview of the increasing digitization of payments during the crisis and potential for lasting after the crisis has passed
In this webinar presentation from Americas Market Intelligence, panelists that include Lindsay Lehr (Director of the Payments Practice at Americas Market Intelligence), Mónica Mariño (Head of Payments at Rappi) and Marina Gil (Brazil Payments Affiliate for Americas Market Intelligence) look at recent shifts in payments due to the COVID-19 crisis.
Topics include recent e-commerce sales increases in Latin America, the benefits of digitizing e-commerce payments in Latin America, Brazil’s coronavoucher program and more.
Telemedicine in Latin America: Gauging Its Potential During the COVID-19 Crisis and Beyond
April 23, 2020
The penetration of telemedicine in Latin American hospitals and its potential to help with patient care during the crisis and beyond
In this webinar, expert panelists look at the penetration of telemedicine in Latin America, the different applications of it, the typical organization of hubs and spokes, the challenges to expansion in the region, the catalysts that could drive its expansion and much more. Panelists included FIU professor Dr. Cynthia LeRouge, a leading telemedicine expert, and Gustavo Menéndez, Managing Director of Digital Transformation and Telemedicine for Cisco, a leader in implementing telemedicine system in hospitals around Latin America. The lead speaker for GHI was Guillaume Corpart, CEO and founder, and the webinar was moderated by Mariana Romero Roy, Director of Business Development and Intelligence for GHI.
Latin America after the Quarantines: What Comes Next
April 16, 2020
A panel of experts looks at how Latin America’s economies can recover from the shutdown
It starts off with the current (as of April 15, 2020) epidemiological picture in Latin America as far as the coronavirus, where the pandemic is heading in major LatAm markets in terms of number of cases, projected dates for end of quarantines in different Latin American countries and the estimated cost (as of April 15, 2020) of COVID policies in key markets. It also looks at challenges with COVID-19 testing in Latin America, the effects of quarantining in Chile as an example, and the weighing of costs in human lives vs. economic costs: a major challenge facing Latin American policymakers. Then the webinar opens a panel discussion of Latin America’s post-coronavirus economic prospects, featuring leading experts such as Karen Poniacheck, director of Columbia Global Centers; Roberto Salinas, president of the Mexico Business Forum; Sergio Guzmán, director of Colombia Risk Analysis; John Welch, CEO of REM; and Ken Frankel, president of the Canadian Council of the Americas. Over the course of 1.5 hours the panel takes on a wide range of economic and business questions posed by John Price, Managing Director of Americas Market Intelligence and webinar moderator, as well as questions posted by an audience of more than 1,000 webinar attendees.
The Impact of Coronavirus on Latin America’s Healthcare System –Crisis Vs. Opportunity
April 9, 2020
Data on equipment levels in Latin American hospitals and analysis from industry professionals
In this webinar, Guillaume Corpart (director of AMI’s healthcare practice) and guest panelists Agustín Zabulanes (Mexico Country Director for Boston Scientific) and Dr. Benjamín Villaseñor (Innovation Director for Grupo Diagnóstico Médico Proa) offer data and analysis about Latin America’s ability to respond to the COVID-19 pandemic and the challenges/opportunities presented by the crisis. Corpart breaks down key data about hospital infrastructure in Latin America in relation to coronavirus, including the number of ventilators, the average hospital size in Latin America, number of ventilators per 100,000 people in Latin America and more. Dr. Villaseñor discussed epidemic phases and their respective strategies and also outlined COVID-19 pandemic scenarios for LatAm that included future projections into October 2020. All of the panelists later tackled a series of tough questions from the audience, offering further insights.
The Impacts of COVID-19 on Logistics & Supply Chains in Latin America
April 2, 2020
Analysis and data for logistics industry professionals focused on the region
In this webinar, John Price (Managing Director of AMI), Diego Rodriguez (Logistics Practice Director for AMI) and guest panelists Jorge Bayona of Solistica, Alberto Mancillas from Rentacenter, Mexico and Gonzalo Begazo, cofounder of Chazki, discuss the effects of supply chain disruption on Latin America. Besides covering the global advance of COVID-19, the webinar delves into specific changes that will impact logistics in Latin America. The panelists also take on multiple audience questions to explore more specific challenges.
Gauging the Impact of Coronavirus on LatAm E-commerce
March 26, 2020
Highly useful data and analysis for financial services companies, e-commerce merchants, consumer brands and more.
In this webinar, John Price (Managing Director of AMI), Lindsay Lehr (Payments Practice Director for AMI), Diego Rodriguez (Logistics Practice Director for AMI) and guest panelist Jaqueline Bartzen (Head of Global Merchant Engagement for EBANX) look at how COVID-19 is affecting online shopping. The panelists offer a global perspective before working in specific shifts in LatAm e-commerce and logistics, and then handle an extensive round of questions from the 1,000+ attendees.
The 2020 Consumer Services Forecast
Oct 31, 2019
LatAm consumer services outlook
Ricardo Alvarez, director of the consumer services/ecommerce practice at Americas Market Intelligence, looks at 2 key trends in marketing for brands targeting consumers in Latin America. This analysis especially on how marketers have moved from mass targeting to highly personalized individual targeting, and what this means for the market.
The 2020 Logistics Forecast for Latin America
Oct 31, 2019
LatAm logistics sector outlook
Diego Rodriguez, leader of the logistics practice for AMI, examines 5 new trends that will impact logistics in Latin America in 2020 and how companies should prepare for them. He also answers audience questions about specific challenges with the logistics industry in LatAm.
The 2020 Major Markets Forecast for Latin America
Oct 31, 2019
2020 outlook for Argentina, Brazil, Colombia, Mexico and other key markets
2020 outlook for Brazil Mexico Chile Colombia Peru Argentina, covering the key challenges facing each country and the sectors with the best growth potential for next year and beyond.
The 2020 Payments Forecast for Latin America
Oct 31, 2019
2020 payments outlook for Latin America
Lindsay Lehr, director of AMI’s payments practice, covers 6 key trends to expect in the LatAm payments industry in 2020, along with other important industry developments. In addition, she fields audience questions about key concerns for payments professionals in Latin America in 2020 and beyond.
The 2020 Regional Forecast for Latin America
Oct 31, 2019
General outlook for 2020 for Latin America
Examines the challenges facing the region in terms of productivity, factors slowing down growth and potential bright spots for the region in 2020 and beyond.
The 2020 Healthcare Forecast for Latin America
Oct 31, 2019
2020 healthcare outlook for LatAm
Guillaume Corpart, director of AMI’s healthcare practice, shares the 2020 outlook for healthcare in Latin America. He covers 3 sweeping megatrends impacting the region and also shares case studies showing how medical device/equipment manufacturers were able to use market intelligence to drive their sales through a strategic approach to analytics.
Defending against Disruption in Latin America
Jun 20, 2019
The factors driving technological disruption in Latin America, the industries most vulnerable to disruptors and how companies can make strategic adjustments to avoid losing market share to competitors.
The State of Innovation in Latin America
May 5, 2019
Results of a study examining the key characteristics of innovative companies in the payments sector of Latin America
In this webinar, Visa and Americas Market Intelligence discuss the results of a study looking at what defines innovation in the financial services sector in Latin America, particularly with banks, acquirers, marketplaces and start-ups.
Payments Disruption in Latin America
Jun 27, 2019
Technological shifts that are disrupting the payments sector in LatAm
This is the payments portion of the Americas Market Intelligence (AMI) June 2019 webinar on defending against disruption in Latin America. Presented by Lindsay Lehr, the payments practice director for AMI, the presentation focuses on key disruptive trends occurring in Latin American payments, including Banco Itaú’s new mobile payments app, called Iti, which distinguishes itself by being interoperable, offering real-time payments and working for both Itaú customers and non-Itaú customers. The presentation also focuses on the rise of real-time payments in Latin America, openness and a downward pressure on fees charged by banks.
El estado de los pagos sin contacto en Latinoamérica
July 12, 2018
El potencial de expansión de pagos sin contacto en Latinoamérica y los beneficios para empresas de servicios financieros y consumidores.
En este un video un grupo de panelistas —entre ellos Lindsay Lehr de Americas Market Intelligence, Rogerio Cazelato de Visa y Luis Chavarria de PriceSmart— discuten los retos de implementar los pagos sin contacto en Latinoamérica de diferentes perspectivas, entre ellas la de los emisores, la de los adquirentes, la de los comerciantes y la de consumidores. Chavarria comenta extensamente sobre la exitosa implementación de los pagos sin contacto por PriceSmart en Costa Rica y otros países de Centroamérica. Los panelistas también abordan varios otros temas relacionados con este nuevo medio de pago y su gran potencial para los bancos en Latinoamérica.